About


Our story began in 2020 with the desire to find good quality yet affordable cloth nappies for my daughter. Chuckles was born out of a passion for unique design and quality products, accessible to every parent. 

Every product and print is designed from home in New Zealand and made with love ethically in China and Pakistan, ensuring fair labour practices which include a fair wage, safe work environment and controlled work hours. We serve to represent a diverse set of customers by offering products of the finest materials and the most stunning designs, inspired by what children (and parents!) enjoy.

Our values - inclusivity & diversity - are what drives us in our product innovation, resulting in incredible products that suit a huge range of children in size and shape. We are continually improving our products based on customer feedback.

In 2020, Chuckles was a one-mama-show. In 2021, we expanded our product range and grew to a humble team of 5! And it's all possible because of you.

Thank you!

Joyce x
Founder of Chuckles